Productized Strategy · 5-Day Delivery

Your Offer Is Why You're Not Closing.
We'll Fix It in 5 Days.

$1,800· Fixed scope · Complete positioning overhaul

Most consultants and service businesses have the skills to deliver—but their offer sounds like everyone else's. We reverse-engineer your value prop, rewrite your positioning, and rebuild your funnel so prospects actually understand why you're different.

Book Your Audit →15-Min Consultation

Or message me on LinkedIn to discuss your positioning

You're great at what you do. But your offer sounds like this:

"We help [industry] grow revenue through [generic solution]."

The result?

  • Discovery calls that go nowhere
  • Price objections on every deal
  • Prospects who "need to think about it"
  • Zero differentiation from competitors
  • Long sales cycles because you have to "educate" every prospect

Here's the truth:

Your offer isn't clear. Your positioning isn't sharp. Your funnel doesn't sell.

And no amount of "better marketing" will fix a broken offer.

What You Get

1-2

Day 1-2

THE OFFER AUDIT

  • 60-minute recorded strategy session where we dissect your current offer
  • Competitive positioning analysis: what makes you actually different (or why you're not)
  • Value prop reconstruction: we identify the transformation you sell, not the service you provide
  • ICP refinement: who you should be selling to (and who you shouldn't)
  • Pricing psychology review: why your current pricing model is leaving money on the table
3

Day 3

THE POSITIONING REWRITE

  • Complete offer reframe using outcome-based messaging
  • Unique mechanism identification: the proprietary process or framework that separates you from generalists
  • Risk reversal strategy: how to structure guarantees that make buying easier
  • "Category of one" positioning: why prospects should choose you over everyone else (not just "better")
4

Day 4

THE FUNNEL REBUILD

  • Landing page copy (500 words): headline, problem/agitation, solution, offer stack, FAQ
  • Email nurture sequence (5 emails, ~150 words each): indoctrination, problem deepening, solution introduction, objection handling, call-to-action
  • Conversion framework: how to structure discovery calls so they close at 40%+ instead of 15%
5

Day 5

THE HANDOFF

  • Complete Loom walkthrough (15-20 minutes) explaining every strategic decision
  • Copywriting rationale: why we wrote what we wrote
  • Implementation guide: how to deploy this across your website, emails, and sales conversations
  • One round of revisions included if needed

Who This Is For

  • Consultants and service providers doing $50K-300K/year stuck at that revenue level
  • B2B agencies with great delivery but weak positioning
  • Coaches and course creators who know their offer messaging is generic
  • Service businesses losing deals to "cheaper" competitors (you're not positioning value correctly)
  • Solo operators and small teams (1-5 people) ready to go upmarket

Who This ISN'T For

  • Product businesses or ecommerce brands (this is for service-based businesses)
  • Companies with zero clients (you need proof of concept first)
  • Anyone expecting us to "just make the copy sound better" (we rebuild strategy, not polish)
  • Businesses doing less than $5K/month (you're not ready for this level of positioning)

We Think Like Operators, Not Copywriters

Most marketing agencies will rewrite your website and make it "sound better." We rebuild your offer architecture so it actually sells.

The Difference

  • We don't just write copy—we reverse-engineer your value proposition to find what makes you valuable
  • We identify your "unique mechanism" (the proprietary process that separates you from generalists)
  • We position you as a category of one, not "better than competitors"
  • We structure offers so price becomes irrelevant (outcome > cost)

Why This Works

When your offer is sharp, your entire business changes:

  • Sales calls become easier (they already want to buy)
  • You can charge 2-3x more (because you're positioned as premium)
  • Competitors become irrelevant (you're not compared on price)
  • Marketing compounds (clear messaging = better content = better leads)

We've used these frameworks to position GTM operators, B2B agencies, Web3 consultants, and service businesses across 3 continents. This isn't theory—it's operational reality.

Here's What Actually Happens

Before:

"We help SaaS companies with cold email outreach."

After:

"We build enterprise-grade outbound infrastructure for B2B companies scaling past $1M ARR who are tired of burnt domains and 0.3% reply rates."

Before:

"I help businesses grow through Facebook ads."

After:

"I architect paid acquisition systems for service businesses doing $500K+ who've plateaued with organic and need predictable pipeline."

Before:

"We offer marketing consulting for startups."

After:

"We embed as fractional CMOs inside venture-backed SaaS companies to deploy GTM systems that unlock their next funding round."

See the difference? One is generic. One is a category.

This is what positioning does. It takes what you already do and makes it impossible to ignore.

Client Testimonials

"They tore apart my offer in 30 minutes and I realized why I'd been stuck at $8K/month for 2 years. Repositioned as a specialist instead of generalist. Now booking calls at $15K-25K retainers."

"Went from 'we do cold email' to 'we build revenue infrastructure for growth-stage SaaS.' Same service. Different positioning. 3x my pricing overnight."

"The Loom walkthrough alone was worth $1,800. Finally understood why my offer wasn't landing. Implemented their positioning framework and closed 2 deals in the next 10 days."

The Operator's Promise

If you implement our positioning and it doesn't improve your close rate within 30 days, we'll refund 50% of your investment. We're confident because we use these frameworks ourselves.

Limited Availability

Investment: $1,800 USD

  • 100% payment upfront (we're selective about who we work with)
  • Delivery in 5 business days from audit call
  • One round of revisions included
  • Complete strategic walkthrough and implementation guide
Book Your Audit15-Min Consultation

Prefer to chat first? Message me directly on LinkedIn

Common Questions

Can't I just hire a copywriter on Upwork for $200?
You can. They'll make your copy "sound better." We rebuild your offer architecture so it actually converts. There's a difference between writing and strategy.
Do you write the copy yourself or use AI?
We use AI to accelerate execution, but strategy is human. The frameworks, positioning insights, and unique mechanisms? That's operator-level thinking, not prompt engineering.
What if I don't like what you come up with?
One round of revisions is included. But if you're looking for someone to validate what you already have, this isn't the right fit. We tear down and rebuild—that's the point.
How is this different from a marketing agency?
Agencies charge $5K-10K/month for ongoing work. We do a one-time strategic teardown and hand you the framework. You own it forever. Implement it yourself or hire a VA to deploy it.
What if I need help implementing?
This is strategy + copy, not implementation. If you want us to rebuild your website, run campaigns, or provide ongoing support, we have separate retainer engagements starting at $3K/month.

Most Service Businesses Fail Because Their Offer Is Boring

Not because they're bad at delivery.

Not because they don't work hard.

Not because they need "better marketing."

They fail because they sound like everyone else.

"We help companies grow."

"We provide consulting services."

"We do [generic thing] for [generic industry]."

This is why you lose to competitors who aren't even as good as you.

Your skills aren't the problem. Your positioning is.

We fix that in 5 days.

If you're ready to stop being compared on price, stop losing deals to "cheaper" options, and start positioning as the category of one operator you actually are—this is your play.

We take 8 clients per month for this teardown. Not because of capacity—because we're selective about who we attach our strategic reputation to.

Book Your Offer Audit

Want to discuss your positioning first? DM me on LinkedIn